The Challenge

Rosedon Hotel in Bermuda was undergoing a brand refresh led by a design agency responsible for delivering the hotel’s new visual identity across physical spaces.

The agency needed a signage partner capable of:

• Manufacturing high-quality, durable external signage suitable for a coastal environment
• Producing both illuminated and non-illuminated signage to a premium hospitality standard
• Working collaboratively with a design-led brief rather than a fixed technical specification
• Securely packaging and shipping completed signage overseas to Bermuda

They had already approached a number of companies in both the UK and the US but encountered resistance, largely due to the complexities of overseas shipping, packaging, and coordination. The project required a supplier willing to engage early, advise on build methods, and confidently handle international delivery.

Our solution

We worked closely with the design agency from an early stage, helping translate the hotel’s brand concepts into signage solutions that were both visually accurate and technically robust.

The final signage package included:

• Aluminium sign trays engineered for external use
• Built-up aluminium letters with integrated LED halo illumination
• Powder-coated aluminium lettering for non-illuminated elements
• Selected sign trays wrapped in digitally printed graphics to achieve specific brand finishes

Materials, finishes, and construction methods were carefully chosen to balance aesthetics, durability, and long-term performance in Bermuda’s climate.